“Ember Mile” is the follow-up to September’s acclaimed single “Nothing Ever Grows.” The track received support from prominent sources such as Apple editorial playlists, including “Breaking Hard Rock,” as well as features in New Noise Magazine, CLOUT, Total Rock, and Boogaloo Radio. Additionally, it was prominently used during the Bivol vs. Beterbiev boxing match on the DAZN sports streaming platform.
The track, recorded and produced with long-time producer Josh Gallop at Stage 2 Studios in Bath, mixes tight, driving drums, scuzzy, distorted guitar lines, and singer Rainford’s signature lyrical wit and vocal swagger.
Describing the single, vocalist and lyricist Oli Rainsford states, “In a lot of ways, ‘Ember Mile’ is the more positive cousin of ‘Nothing Ever Grows’. It’s a victory song. The cry of the inner battle when it comes to trying to create. The concept of ‘Ember Mile’ is something I conjured up that embodied the electricity of a moment. To me, it feels like the part of a movie where the hero finally knows what they have to do to save the day. Here comes the triumphant music and the 80s montages. You could say it’s our Rocky 4.
“‘Ember Mile’ is the clairvoyance, a beacon to channel your dreams and actually make something happen. SO often we talk about doing things but never follow through. I suppose this is the kick up the arse to make it happen. I wanted this song to feel like an internal monologue, breaking the fourth wall and spitting back with a sarcastic tongue. ‘Ember Mile’ refers to a proverbial golden, fiery strip of road where the final idea awaits on the horizon. In my case it’s referring to the final hurdle before finishing writing a song.
On what they hoped to achieve sonically, the band explained, “When we wrote ‘Ember Mile’, we wanted a middle 8 that built and built where the audience could participate and feel as though they were climbing with us up to the drop. It’s definitely taken influence from bands like The Killers. You can hear that influence on this track with the synths in the breakdown section. The shadow of ‘Smile Like You Mean It’ is very much lurking over that part of the song, and hopefully we’ve done it justice by transferring some of that voice over to the modern rock landscape.”
“Ember Mile” shows why the band is turning heads in the UK rock scene. The follow-up to their well-received “Nothing Ever Grows” delivers a powerful blend of driving rhythms and clever songwriting that hits all the right notes. For fans of contemporary British rock looking for something with both bite and brains, “Ember Mile” delivers the goods.
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